'Desperate Housewives' to air in China
Indiantelevision.com Team
(13 August 2005 2:00 pm)
MUMBAI: After casting a spell on audiences across the globe Desperate Housewives
will travel to China. A licensing deal has been done between Buena Vista International
Television—Asia Pacific and Zone Vision Networks.
The series will air on the Everyday Jiayi block on CCTV-8, which Zone Vision operates
through Encore International Beijing. Airing nightly, the block showcases international
drama and feature films. This is the first programming acquisition made for Everyday Jiayi
since Zone Vision Networks took over the operations of Encore International Beijing.
Zone Vision’s chairman, Chris Wronski says, "As a part of our commitment to our relationship
with CCTV and our viewers in China, we have made it a priority to acquire more notable
Hollywood series and award-winning programming from around the world. Certainly,
Desperate Housewives is an excellent first step in that direction. We will continue to seek
out programming properties that will be exciting and appropriate for this audience, as well
as further enhance the Jiayi brand."
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